This project, on Avenida Riera de Cassoles in Barcelona, was commissioned by one of our real estate clients and represented a new challenge for Volttea.
The property was very well located, right on the natural border between the Gràcia and Sarrià-Sant Gervasi neighbourhoods.
The property was in its original state and did not have much to attract the public. However, its orientation gave the apartment the great benefit of a lot of natural light.
When we visit properties, we always advise on the most appropriate type of real estate marketing strategy. In this case, we discarded home staging on location, because the apartment needed to be renovated.
Therefore, together with our client, we decided that the most effective approach consisted of making a decorative project and showing it with virtual reality renderings and plans. This way, it would stand out from among numerous properties in real estate websites for the city and would generate client interest.
We furnished the living room and bedroom virtually with Nordic style furniture, without overloading either of them. We used neutral colors with contemporary nuances. The textiles arranged in a studied way gave the comfort that a home needs. The combined decorative details in a suitable arrangement, were part of this virtual staging that proved very successful for the seller.